So much network, so little time…

Usually I’m here at BrainShare until the bitter end, watching the wireless access points get unplugged, and hoping to be able to send a few messages before the network is gone.

This time I’m flying out early, and tonight is my last night at the show. The hotel network is broken now, but if I stay at the show for the conference party tonight, I can hide in a corner and be online right up until I need to be in bed.

Then again, going back to my room and getting a good night’s sleep has a certain appeal, a certain je n’sais quois, a certain “I could go to sleep now and not hear another word of french, spanish, german, or unintelligible english until tomorrow.”

Which will it be?

–Howard

My nemesis… “Meet the Experts”

I counted. EIGHTEEN TIMES now, since 1998, I’ve participated as an “expert” in the traditional “meet the experts” event at Novell BrainShare in some country or another. EIGHTEEN TIMES.

It goes like this. I sit in a director’s chair next to an easel with an oversized pad of paper and a marker. Anywhere between 50 and 200 Novell employees are in similar chairs with similar easels. We sit, while convention delegates approach us and ask questions, which we deign to answer.

Easy enough. Let’s make it harder.

Instead of questions, per se, let’s have them asking for changes to the product. Since I can’t code these myself, and since they’ll certainly impact project plans if it wasn’t something we were already planning to do, I have to come up with an answer that appeases, sounds vaguely positive, and does NOT mean “yes, you’re going to get what you want in the next release of the product.” THEN I have to collect sufficient information to be able to prioritize these requests (assuming they’re new — only about 20% of them are).

Not hard enough? Okay, NOW let’s run the event in the evening, with finger food, muzak, booze, and enough resulting ambient noise that anything I say has to be said in my “play to the back of the theatre” voice in order to be understood.

Still too easy? Fine. Let’s do it in Europe, where regardless of what I say, I’ll be misunderstood thanks to my high-speed american english, and I’ll be answering the wrong question ANYWAY since it was asked in the second language of someone whose accent I’m not yet familiar with, and who is struggling with the syllables since his/her tongue is very-nearly pickled in free booze.

18 times I’ve done this in the course of the last seven years. Fortunately, six times were in Salt Lake City where accents were less of a problem, but this last one in Barcelona last night… wow.

I’ll spare you the specifics, saying only that last night all 18 events finally ran together in my long-term storage, cranially concatenated into a single, painful blur.

I got back to my hotel room at 11:30, which is too late to take any sleeping pills. They’d just knock me out until 11:00 in the morning. In retrospect, I should have taken the pills. I had insomnia, and didn’t fall properly asleep until 5am… at which point I zonked out solidly for five hours, awakening only when the cranky wench certainly underappreciated lady fromhousekeeping opened my door and announced herself.

“Meet the Experts.” My nemesis. When I find your weakness, I’ll track you to your secret lair, and exact not only revenge, but permanent solace for myself and Novell employees across the world. Someday…

–Howard

First Session, Last Session

This BrainShare has been a unique one for me. With my change in job title there has been a concomitant change in responsibilities, so I no longer need to meet with analysts and press. Then there was the discovery that one of my two sessions could be better covered by one of the guys we flew out for lab duty.

The upshot of all this… for the first time in 7 years of presenting at BrainShare conferences worldwide, I’m only doing ONE session.

And I’m only doing it once.

And I just did it.

This, as you might imagine, is both a huge relief and a bit of a let-down. The rest of my time here will be spent meeting with customers, schmoozing, and (if there’s any justice at all) getting some actual WORK done while I hide here in the “Speaker Ready-Room.”

There’s a video from last year’s BrainShare Europe right here. I’m told I’m in it, but I don’t know exactly WHERE, so you’ll just have to watch the whole thing. It’s only 35.7mb… I have no idea how LONG it is.

–Howard

Writer, Illustrator, Consumer