It’s like this: for the next 25 days I’m going to be burning through whatever social capital I’ve accumulated in order to drive eyeballs and open wallets at this thing. But I don’t want that to be all I talk about. You’ll get bored, and I’ll get stressed out, and then I’ll just get louder and oh! Look! COOKIES!
Long-time reader, first time cookie-sender Blaine sent me this box of shortbread cookies topped with lemon rind, a recipe inspired by the “puckerdoodles” from Force Multiplication.
They were baked by Blaine’s partner Lysander of LDOriginals, and I must say he did a solid job with them. I should also confess to sharing them around generously. My family got one half of the batch, and I got the other.
Most successful projects have a video, and mine have been no exception to this rule. For me, however, unless a project is about making videos I have no desire to watch a video about the project. Words and pictures are plenty.
This is one of those cases where I have to own up to the fact that I am not my customer. That’s why today Alan and I will be heading down to the Hypernode warehouse and shooting some videos, including a bunch of stuff the kids are calling “B-roll.”
The Planet Mercenary Kickstarter goes live just 72 hours from now, which probably doesn’t give Alan’s video team much time to edit, but even if they’re hurried I suspect that won’t be why I look awkward and uncomfortable on camera.